Role
Ever since the Indian Premier League came into existence, TCM has been a flagbearer of the tournament’s success. Our scope of work has ranged from giving IPL its first-ever title sponsor, DLF, and managing sponsors and franchises, to in-stadia dressing.
In-stadia Dressing
Produced and managed signages and in-stadia dressing for match venues across all locations.
Hospitality
Complete Operations and Hospitality Sales for the Delhi Franchise.
DLF
Brought the first-ever title sponsor, DLF, on board for the first five seasons.
Emirates
Managed the Fly Emirates’ partnership with the Punjab IPL team.
Hero MotoCorp
Managed Hero’s partnership with the Delhi IPL team.
Royal Challenge
Managed Royal Challenge’s partnership with the Delhi franchise, Punjab franchise, Rajasthan Royals, and Deccan Chargers
Britannia
Managed Britannia’s partnership with Royal Challengers Bangalore
Colgate
Managed Colgate’s partnership with Sunrisers Hyderabad, Punjab Kings, Delhi Capitals, and Rajasthan Royals.
Aircel
Managed Aircel’s partnership with Chennai Super Kings.
Kingfisher
Managed Kingfisher’s promotions in partnership with the Delhi franchise, Punjab franchise, Deccan Chargers, and Rajasthan Royals.
Yes Bank and Citibank
Managed Yes Bank and Citibank’s association with the IPL centrally.
DP World
Managed DP World’s partnership with Delhi Capitals.
